2016 Retail & Consumer Goods Analytics Summit (3rd Annual) | Produced by RIS News and Consumer Goods Technology
Analytics Now! Fueling the Passion for Data-Driven Businesses
When: May 4-6, 2016
Where: The Drake Hotel, Chicago, IL
Session Specs: “Super Session” segment: “Reaching the Consumer: Location-Based Marketing”
Celebrating the Moviegoing Experience
SESSION: Innovations Connecting Audiences in Digital and Physical Worlds
ANNE MARIE STEPHEN, CEO & FOUNDER, KWOLIA
Consumers are moving fast and innovations in technology are moving even faster. Leveraging new technologies, movie studios and movie theaters can connect with anytime, anywhere consumers in both physical and digital worlds. This session will be discussing these solutions including mobile, mobile apps, geo-fencing, beacons, location based services, social media, interactive signage, augmented reality, virtual reality and more. Through the use of these technologies, theater owners and movie studios can create connections between physical and digital worlds for a holistic approach to building loyalty and driving audiences into theaters.
LOCATION: Palace Ballrooms I and II—Emperors Level
TIME: 3:30 PM - 4:30 PM
The Collision of Digital Health, The Consumer and Wearables - Speaker
National Association of Chain Drug Stores - NACDS
Monday 8/24 8:00 am
"The Collision of Digital Health, the Consumer and Wearables" Speaking with Deborah Weinswig, Executive Director and Head of Global Retail and Technology, Fung Business Intelligence Center
Connecting the Dots of Consumer Behavior with Digital, Social and Location Data for Intelligent Action
The Location Based Marketing Association in Partnership with the Digital professional Institute are presenting this event. Connecting with consumers and knowing who they are is a longstanding challenge for marketers. With the emergence of mobile and penetration of smartphones throughout the population, new data sets from digital, social and location information are helping organizations gain deeper visibility into their customer base through the information collected in these channels. We will be discussing the how these innovative data sets are leveraged for cross-functional success and deeper consumer connection.
RJ Taylor, VP Product Management
Description: Separating the social signal from the noise is tough enough as it is, and it can be even tougher for marketers. R. J. will explain how geofencing and other tools can help you find the right customer signals, and react intelligently.
Persio (formerly Iris Mobile)
Steve Dybsky, VP Global Sales
Description: Connecting the marketing dots for organizations is challenging. Steve will explain how new digital tools are helping bring together business silos for successful consumer engagement.
Digital Professional Institute
July 27, 6-7:30 pm
28 N Clark St #500, Chicago, IL 60602