CinemaCon 2016


  • CinemaCon Caesars Palace Drive Las Vegas, NV, 89109 United States

Celebrating the Moviegoing Experience

SESSIONInnovations Connecting Audiences in Digital and Physical Worlds

PRESENTED BY:
ANNE MARIE STEPHEN, CEO & FOUNDER, KWOLIA

Consumers are moving fast and innovations in technology are moving even faster. Leveraging new technologies, movie studios and movie theaters can connect with anytime, anywhere consumers in both physical and digital worlds. This session will be discussing these solutions including mobile, mobile apps, geo-fencing, beacons, location based services, social media, interactive signage, augmented reality, virtual reality and more. Through the use of these technologies, theater owners and movie studios can create connections between physical and digital worlds for a holistic approach to building loyalty and driving audiences into theaters.

LOCATION: Palace Ballrooms I and II—Emperors Level

TIME: 3:30 PM - 4:30 PM